Let's promote the NOMS

Looking to promote that you are attending or have sponsored the NOMS? We have provided you with simple guidelines and step-by-step instructions on how to best market the Showcase.

Brand Elements

It is essential that a branded look and feel be used throughout all marketing initiatives. Brand consistency within a campaign can go a long way in establishing credibility in the message; with a better chance of successful results. To download a brand element, simply click on its respective image.

Primary Logo

The official campaign logo which works best for print, headers, wide banners, and other horizontal spaces.

Secondary Badge

The minimal version for secondary communication devices.

Partners

A set of funding partner logos may be integrated and play a supporting role in selective campaign creative.

CIM Marketing Kit

CIM has created a marketing toolkit to assist you in promoting your participation at CIM 2021, and help you get the most out of exhibiting at the virtual convention.

Colours

A variation of color swatches are used throughout the brand, with a variety of light and dark options. Darker backgrounds are recommended for all NOMS visual styling. Black and white tones are expected to fill the brand’s white space, and compliment the primary green.

#008D46

#CCCCCC

#252525

Header Font

Use any style of this font within the colour swatches of the brand. It is recommended to use uppercase letters.

Body Font

Use this font within the brand colour swatches. It is recommended to avoid uppercase for long body paragraphs.

Primary Hashtag

A hashtag (introduced by the symbol #) is a type of metadata tag used on social networks such as Twitter and other microblogging services, allowing users to apply dynamic, user-generated tagging which makes it possible for others to easily find messages with a specific theme or content. Below is the recommended hashtag for the 2021 Northern Ontario Mining Showcase.

Photography

Photos taken from past NOMS events that deliver an authentic look and feel, will be recycled and reused to speak directly to the campaign’s specific target audience.

Videography

Video production from past NOMS events that deliver an authentic look and feel, will be recycled and reused to speak directly to the campaign’s specific target audience.

Social Media Templates

Below you will find a set of promotional templates, created to help with consistent visualization of the campaign’s look and feel. All brand elements are consistent with what is being showcased within the campaign concept. Use the copy and images below on any of your current social media platforms. To download the ad, simply click on its respective image. Before posting, be sure to replace parenthesis copy with your own.

Ad 1

(Business Name) will be exhibiting in the 2021 Northern Ontario Mining Showcase at CIMVTL21. Join us virtually, from May 3 to 6, 2021.

To attend the showcase, please visit northernontariomining.com.

#MiningShowcase #theNOMS #CIMVTL21 #mining #mineralexploration #innovation #northernontario #canada

Ad 3

Connect with (Business Name) from the comfort of your home or office, at the 2021 Northern Ontario Mining Showcase at the CIM virtual convention. To attend the showcase, please visit northernontariomining.com.

#MiningShowcase #theNOMS #CIMVTL21 #mining #mineralexploration #innovation #northernontario #canada

Ad 2

As a Northern Ontario mining supply and service exhibitor, we are ready to do business and build partnerships. Join us virtually, from May 3 to 6, 2021.

To attend the showcase, please visit northernontariomining.com.

#MiningShowcase #theNOMS #CIMVTL21 #mining #mineralexploration #innovation #northernontario #canada

Ad 4

We are days away from the 2021 Northern Ontario Mining Showcase at the CIMVTL21. (Business Name) is ready to do business and build partnerships.

Connect with us at the CIM virtual convention. To attend the showcase, please visit northernontariomining.com.

#MiningShowcase #theNOMS #CIMVTL21 #mining #mineralexploration #innovation #northernontario #canada

Video Tutorials

We’ve added a complete social media marketing presentation, as well as step-by-step tutorial videos on how to publish a posting to Facebook, Twitter, Instagram, and LinkedIn, by using the templates found on this page. For more successful results, be sure to tag the recommended social media accounts; also known as handles.

Posting to Facebook

Watch the video closely, for step-by-step instructions. Please tag the following handles:

@MiningShowcase
@CIM
@OntMiningAssoc
@Temiskamingshores

Posting to Instagram

Watch the video closely, for step-by-step instructions. Please tag the following handles:

@MiningShowcase
@cim_mag
@temshorescity

Posting to Twitter

Watch the video closely, for step-by-step instructions. Please tag the following handles:

@MiningShowcase
@CIMorg
@OntMiningAssoc
@TemShoresCity
@FedNor

Posting to LinkedIn

Watch the video closely, for step-by-step instructions. Please tag the following handles:

@Northern Ontario Mining Showcase
@Canadian Institute of Mining, Metallurgy and Petroleum
@City of Temiskaming Shores

Contact Us

Need some additional guidance? Simply use this form to get in touch with our marketing team. We’ll do our best to help, in the most timely fashion.